Baking History Since 1949

For nearly a century, Sheldon’s Bakery has been part of the fabric of Manchester — a family-run business built on hard work, honest ingredients, and a love of proper baking. From a single horse and cart to one of Britain’s most advanced bakeries, our story has always been about passion, people, and pride.

Baking History since 1949

Baking History since 1949

1949
Mobile sales team

1949 – The boy baker returns from the war, and seizes the reins again.

1949 – The boy baker returns from the war, and seizes the reins again.

Harold Sheldon– who as a boy had baked, delivered, and even cared for the horses that pulled the bread carts – returned from the war and set up a business delivering bakery products throughout Lancashire and Yorkshire, rapidly expanding to 9 (motor) vans.

1964

1964 – He backs an early winner.

1964 – He backs an early  winner.

Booming demand for his star product – the Oven Bottom Muffin – convinced Harold to go into full-time production, opening a bakery with one of his former suppliers in Ashton Old Road, Manchester

1967
Harold and Horrocks horse

1967 – 75 – The muffin business rises and rises…and rises.

1967 – 75 – The muffin business rises and rises…and rises.

To keep up with runaway demand, they moved to a bigger bakery on Clayton Lane, opened yet another bakery in Dukinfield…then consolidated to an impressive new bakery on Topaz Street, where the Etihad Stadium now stands.

1995

1995 – The Olympics gives us another step up

1995 – The Olympics gives us another step up

Manchester’s Olympic bid saw Sheldon’s move to a new, state-of-the-art, purpose-built bakery in Openshaw with room for serious expansion.

2009
Harold returns home

2009 – A constant investment cycle of bigger, smarter facilities

2009 – A constant investment cycle of bigger, smarter facilities

We bought the new site for Bakery 2 and spent £15 million on a full, no-nonsense stripout of the bakery – rebuilding it into one of the most efficient, hygienic facilities around to handle modern, ever-changing demands.

2020
GH Sheldon, Goodness baked in

2020 – and bigger…

2020 – and bigger…

We increased production facilities yet again with an advanced third bakery.

2022
We work with farmers that we trust

2022-2025 – ….and ever more capable.

2022-2025 – ….and ever more capable. 

A new bagger, collator and slicing machinery was swiftly followed by a despatch and distribution hub.